Shaivvya Jaipur has a collection of vibrant and pop scarves available on IN-D, which you can see here.
The designs are wild and glitchy and we can't believe they have been crafted using the traditional techniques of hand block printing. We at IN-D spoke to Shaivyya to learn about her unique inspirations and processes! Here is a peak into the behind-the-scenes with Shaivyya.
Image: Shaivvya Jaipur's Leher Long Scarf.
I : Can you tell us about your design background?
I am a trained fashion designer from NIFT, Kolkata and Pearl Academy, Jaipur. I moved to Jaipur in the year 2011, and that is where my fascination with the art of hand block printing began. I have worked with Mrs. Brigitte Singh, a pioneer in Indian hand block printing who encouraged me to start my own story with the craft. I have also assisted artist Nandan Ghiya, a contemporary artist who works with the New Aesthetic. This is where my curiosity of glitch art began.
I : Your take on block-print is unique and unlike anything we've ever seen before. What are your inspirations?
S : My inspiration comes from historical Indian architecture, which I reimagine in technicolour hues. These hues are inspired by the vibrant 'bazaar' culture of Jaipur. Having moved to Jaipur from Kolkatta, this bazaar culture really shocked me and continues to be one of my biggest inspirations. My patterns are meant to celebrate this culture through the medium of hand block printing. I take inspiration from the movement of Pop Art and Pop Artists and my designs are meant to be vibrant and glitchy - creating almost an illusion in the eye. All these elements come alive within my pieces of cloth - where I use contrasting values to showcase them.
Image: One of Shaivyya's mood boards for her collection
I : Where and how are the scarves made?
S : I work with a master block-printing craftsman at my studio in Jaipur, which I set up in 2019. Before I print, I sketch, look through inspirations and really think about what my version of say the Indian Bazaar is. I then begin the process, which is labour intensive and intrinsic to the craft. After a lot of sampling and trial and error, our designs are made. The textiles can take over 36 hours to be completed. I work in a way where I create dialogues around old ways, where imperfections are designed and consciously deployed. I have introduced free play to an age-old craft which takes unlearning and relearning of traditional techniques.
Image: Shaivyaa with her craftsman
Image: Shaivyaa's sketches
Image: The printing process
Image: Sampling in the studio
I : Now for our IN-D question, what does independent means to you?
S : Independent would mean making your own home - and by home I don't mean physical home, but home as the space that you create around yourself based on your likes, dislikes and preferences. You pick out aspects from your heritage and from where you are, where you have been and where you are going to go - to try to combine these and create your own story. I would say - to create your ethos for life, whether it be how you dress, what you eat, the people you want to work with it - that's what independent means to me.
Image: Scarves drying after being printed
Shaviyya's incredible unique range of scarves is available now on IN-D, click here to see the collection!
We hope this story inspired you to create and be independent in your ways!